Advertisement Series

The project was to find an object in our household, conduct some research on it and create an advertisement series based on what we found. The goal was to show a different side of the guitar rather than just the musical beauty and fun of it. Research shows the benefits of playing musical instruments on one’s mental health; Ray Buckley, a former musician, picked up a guitar 5 years after he was diagnosed with Alzheimers and remembered the words to a song he had written years ago. This was the story that inspired the topic in this Ad Series: overcoming Alzheimers via music, one of the ways being playing guitar.